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Friday, February 29, 2008

Outlook good for Magic 8 Ball

Magic 8 Ball

from Mattel Inc.

"Magic 8 Ball®, the prophetic oracular sphere from Mattel, is celebrating 60 years of predicting fortunes and providing answers to advice-seekers around the world. While the first iteration of the Magic 8 Ball®, sold commercially as the Syco-Seer and then the Syco-Slate, was cylindrical rather than spherical, the concept behind the toy has remained the same since 1946: advice-seekers find the answers to their future by asking the Magic 8 Ball® yes or no questions.

The Magic 8 Ball has remained popular year after year because it's many things at once – a conversation starter, a novelty item, a fortune teller. It can provide advice on everything from which route to take on a road trip to whether you should pursue your newest love interest," said Cynthia Neiman, vice president of marketing, Mattel Games. "While we can't guarantee the fortune-telling abilities of the Magic 8 Ball, we can guarantee that it will provide entertainment and fun for years to come.

Throughout the years, the Original Magic 8 Ball® has been a part of our popular culture. Famous advice seekers have included Bart Simpson, Woody from the movie Toy Story and Ross Geller, David Schwimmer's character in "Friends." From the book, "Inside the Magic 8 Ball® The Complete Users Guide, " author Miriam Zellnick wrote that President Eisenhower kept a Magic 8 Ball® on his desk, although it is unknown if he preferred the toy's paperweight-like qualities or fortune-telling abilities. "


If an 8 Ball was good enough for Ike, then it's good enough for me.

Mattel Magic 8 Ball

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